Winter 2024

The National Association of REALTORS®’ streaming series “First-time Buyer” brings home your essential value in the homebuying process; get a peek into the inspiring stories featured in Season 4. Also in this issue: the quest for affordable insurance, tips on setting and meeting lofty goals, federal and state energy efficiency incentives that can save your clients thousands of dollars—and what the Sitzer-Burnett lawsuit means to you. All that and more, in the winter 2024 issue of REALTOR® Magazine.

Download the REALTOR® Magazine App

Read this issue and exclusive articles in the official REALTOR® Magazine app.

View the Digital Edition

Read the Winter 2024 issue of REALTOR® Magazine, cover to cover, on realtormagdigital.com.

Read the Digital Edition

In This Issue

NAR-produced streaming series “First-Time Buyer” focuses on the relationship between real estate professionals and home buyers, giving viewers an authentic portrayal of the buying process, with all its ups and downs.

With major leadership changes, NAR is poised for progress.

Set, track, and revise goals to rise to real estate success.

Homeowners unlock federal energy-efficiency rebates, influencing market trends.

Insurance, once a box to check in a transaction, has become a major barrier for some buyers. Here’s how it happened—and what you can do to help.

Ongoing litigation offers an opportunity for transparency and to demonstrate your value.

Portrait of smiling couple in front of home holding keys

Focus should be on inventory—not on jeopardizing the consumer experience.

Man reading the NAR Code of Ethics on a tablet

Don’t target owners of MLS-listed properties for outgoing referrals. Even though it’s not a solicitation of another broker’s listing, it violates Article 16 of the REALTORS® Code of Ethics.

Home sellers reveal why they decided to bypass professional representation—and the mistakes they made without a trusted adviser.

An illustration of a team checking off boxes on a checklist, looking toward the future and planning for business growth

Operations management and strong systems make the difference when bringing a dream into reality.

Woman looking at floor plan on mobile device

The ruling by a U.S. district appeals court protects a common marketing practice to sell homes.

REALTOR Jay Granieri of Fort Lauderdale, Fla., plays pickleball

Jay Granieri of One Sotheby’s International Realty in Fort Lauderdale says America’s fastest-growing sport is a perfect match for finding new leads.

NAR's interim CEO says we must continue to amplify NAR’s mission and educate others about our rich history and everything we know to be great about our members.